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Tealive expands into Vietnam, eyes 20 outlets by 2018

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  • Yes, the king of fruit can now also be had in a bubble tea.

  • Geographic segmentation is when a business divides its market based on where the consumers live.

Tealive expands into Vietnam, eyes 20 outlets by 2018

In June 2018, Loob Holding announced its plan to venture into China when it officially sealed a joint-venture agreement with partners in China — Zhejiang Boduo International Trade Co Ltd and Shanghai Panfei International Trade Co Ltd.

  • To mark its debut in Vietnam, the company is introducing six all-new exclusive drinks.

  • It aims to have five outlets in Ho Chi Minh City by the end of 2017 and 20 outlets by next year.




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