Sponsorship deal meaning - Types of Sponsorships

The difference between these types of sponsorships is that promotional partners are typically individual figures rather than companies and media outlets.

Fortunately, you can provide your sponsors with both hard and soft data from the event as it happens, with real-time numbers that can prove the effectiveness of their sponsorship.

Sponsors, for instance, invest in private companies, create demand for publicly traded securities, underwrite mutual fund shares for public offerings, issue ETFs , or offer platforms for benefits, and so on.

Often the name and the logo of the sponsor is incorporated into the title of the series.