There are also several options for Apple Watch finishes and bands.
Overall, I think I like the round face better for comfort, but for actual usability, the square watch face just makes more sense and allows for better use of the available screen real estate.
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On the whole, I can't really say which I prefer right now.
If you have an older Apple Watch model and plan to upgrade to the Series 6, learn about.
The Samsung Active 2 is round and the Apple Watch is squared with rounded edges.